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We're not a traditional public relations agency

We've done it all, from VC firms to Cleantech unicorns, we walk the talk with a no-fluff guarantee and a results-driven PR model that never fails to deliver.
In 2018, Matias launched PRLab to revolutionize the PR industry. His experience working in-house at various SaaS companies revealed a fundamental problem: traditional PR agencies operated reactively, lacked transparency, and rarely aligned with genuine business objectives.
 
This realization birthed PRLab—a B2B tech PR agency committed to proactivity, clarity, and business-focused outcomes.
 

What is the PRLab Academy?

Built by PR professionals for beginner PR practitioners, PRLab Academy is the first online course dedicated exclusively to B2B technology public relations, an increasingly vital yet often overlooked segment of the communications industry. As technology continues to reshape how companies communicate, the demand for PR professionals who can speak the language of innovation while applying the principles of strategic storytelling has never been greater.

 

The comprehensive program includes over 48 lessons on topics ranging from PR ethics in technology to writing memorable press releases. Every lesson establishes the groundwork for a career in B2B tech PR, including media strategy and understanding the decision-makers behind technology purchases.

Join Our PRLab Academy Community!

Get started today before this once in a lifetime opportunity expires.